. However, measuring the impact of these investments can be difficult, especially when it comes to seo. Organic search is a particularly difficult marketing channel to measure. Unlike paid search or email marketing, you don't have easy access to a ton of data on this channel and you have to deal with external factors like google's algorithm changes. Fortunately, there are solutions to help you accurately track your website's performance in organic search. Below, we provide an introduction to keyword rank tracking and a step-by-step guide to getting started. Content what is keyword rank tracking used for? Does google provide keyword ranking data? Getting started with keyword rank tracking greater visibility on your seo performance What is keyword rank tracking used for? Tracking keyword rank is the best way to monitor your website's performance in organic search. It lets you focus company mailing list on ranking your website for your most important search terms. In the example below, nfl.Com ranks #1 for the keyword “superbowl”. Keywordserp search results for search term "Superbowl" to track keyword rank at scale, you need a software tool. First, you enter your target keywords into the software. Then it examines google's search engine results pages (serps) for that search term and Records your website's ranking. The software tool shares your performance data for individual keywords and all of your keywords as a whole. Position tracking report semrush position tracking report does google provide keyword ranking data? Google provides a significant amount of data on your search performance. The two main sources of information provided by google are google search console and google analytics. Google search console shares ranking, impression, and click data for your top keywords. Ranking data in google search console is analogous to data available in keyword rank trackers. However, you cannot track specific keywords in the system. Instead, google search console shows